Montreal, June 2, 2010 - Metro has earned
recognition for its seafood supply efforts in the 2010 Supermarket
Ranking published by Greenpeace. Metro's improved performance, from
the 8th to the 5th position, comes on the heels of its responsible
fisheries policy unveiled on May 20.
"Metro acknowledges that sustainable fisheries and the preservation
of natural resources are vital for future generations. The adoption
of a sustainable fisheries policy is consistent with our corporate
responsibility approach," declared Robert Sawyer, Executive
Vice-President and Chief Operating Officer, Metro Inc. "This
initiative is proof that we want to go beyond the role of
distributor and become an actor in sustainable development."
Starting in September 2010, Metro will stop selling a number of
threatened species and will change its product labelling. Metro
will train store employees to prepare them to answer customers'
questions regarding sustainable fisheries products. Metro will also
rely on labelling and practical advice to inform its customers and
raise their awareness.
Objective analysis
Greeted as “a big step in the right direction” and
“innovative” by Greenpeace, Metro’s policy will be implemented in
the coming months. To ensure its decisions are based on objective
analysis of fished species, Metro has developed a balanced policy
that first takes into account official scientific opinions, but
also the points of view of all stakeholders, including governments,
NGOs and suppliers.
Metro's sustainable fisheries policy is available at:
http://www.metro.ca/corpo/environnement/peche-durable-politique.en.html.
About Metro Inc.
With annual sales of over $11 billion and over 65,000
employees, Metro Inc. is a leader in the food and pharmaceutical
sectors in Québec and Ontario, where it operates a network of more
than 600 food stores under several banners including Metro, Metro
Plus, GP, Super C and Food Basics, as well as over 250 drugstores
under the Brunet, The Pharmacy and Drug Basics banners.
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Source:
Marie-Claude Bacon
Director, Corporate Affairs
Metro Inc.
514-643-1086
mbacon@metro.ca
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